Supplier Partnerships

Driving efficiency & effectiveness

As the UK’s largest wholesale buying group with a combined turnover of over £8bn, we work closely with our supplier partners to provide an efficient and sustainable route to market that drives distribution and market share growth for your brands across our membership.

Our central negotiations and terms is underpinned by a joint business plan which embodies all of our key principles.

Long-term business partnerships

We value the long-term, meaningful relationships we have developed with suppliers to ensure we are your preferred partner. We are committed to developing and maintaining relationships built on shared and common objectives, mutual trust and respect, honest communication and flexibility. However, don’t just take our word for it – we’ve been ranked the No.1 in the wholesaler of the year awards.

Here’s just some of the ways we ensure your brand delivers

• • One central point of contact across the group, reducing supplier resource and administration
  • An effective programme of annual networking events and data platforms
  • Greater promotion execution and core range compliance for your brands
  • Enhanced consumer leaflet programme

Supplier Council

Key to building long term relationships with our supplier partners is our Supplier Council, which meet quarterly to exchange feedback from the wider supplier community.

By working together we can gain a better understanding of each other’s businesses for more effective joint planning and stronger outcomes.